fbpx
Category: Product

Facebook Chat Plugin Update (August 2020)

The Facebook chat plugin is very valuable because it easily connects your Facebook chatbot to your website and gives your users that Messenger experience right from the website.

Before the update

Before the update, the plugin required that users log in to Facebook in order to use the chatbot which would make it harder for some users to communicate with you because: 

  1. Not all people use Facebook
  2. Not all people would want to connect their Facebook account

So, many people would disregard using the plugin despite how useful it could be to them. 

What changed

As of August 2020, users are no longer required to log in using Messenger to be able to use the plugin, they can easily use it as guests. 

This update is important because it makes it possible for anyone to use the plugin without any conditions, and this makes the customer experience even better and makes your company even more reachable. 

Keep in mind that when users choose to use the chatbot as guests, there isn’t a possible way to keep their personal information for later use unless your chatbot collects it within the chat. 

How to install the Facebook chat plugin 

  1. Go to your page settings 
  2. Select messaging then scroll down to “Add Messenger to your website” then click on Get Started. Keep in mind that you need to be an admin on your page to be able to do this.  
  3. Choose your chatbot settings: customize the greeting message and customize the plugin colour.
  4. Add your website’s domain
  5. Copy the code generated and paste it as instructed on the screen.

How to enable guest mode in your plugin 

In step 3, you’ll find the section below. Just turn the toggle on! 

Loving the idea of connecting your company’s Messenger to your website? Add a chatbot, and it’s a flawless experience.


Build your chatbot now!

Introducing the Audience Tab

Life would be much easier if you could simply find everything you need to know about your users in one tab, right?

We know. That’s why we’re super excited to share with you our latest feature: the Audience tab. 

What is the Audience tab? 

The Audience tab is simply your little CRM tool within our bot-building platform; it’s your gateway into knowing your customers and managing them better. 

Through the audience tab you can: 

  1. View all of your bot subscribers’ personal information
  2. Search within the data you receive
  3. Save their data as attributes where you can easily view your subscribers’ data along with the custom data that Facebook, the WideBot platform, or even the custom attributes provide you.  
  4. Manage your bot subscribers where you can select or edit their attributes
  5. Block users in case you might need to

The addition of this feature gives you the luxury of being able to understand and manage your audience all through one tab with utmost simplicity: 

You can filter your users more accurately and master customized communication with your customers more effectively. 

That’s not all! We’re still working on developing the Audience tab with even more features that will guarantee you an ultimately convenient experience.

         Give Audience a try now!

build-bot-widebot

How to Build Your Chatbot with WideBot

ICYMI: we launched a new WideBot this month! New branding, upgraded platform, yet the same amazing quality in our products. 

Ever since we started WideBot, we had several visions, but one of the most important ones was providing a premium technological service for anyone, even people without any technological background; anyone can easily build their chatbot without feeling stuck, confused, or lost. 

It could take you a few minutes to build and launch a fully functional chatbot through WideBot, and through this article, we are going to guide you on how to. 

How is it possible? 

The WideBot platform uses a drag-and-drop interface that is meant to make the bot-building process simple, effortless, and fun.

As a result, building a chatbot solution becomes simply moving element A to section B rather than writing endless, advanced lines of coding.

The idea of a no-code technical service comes from the platform using a simple, more visual interface on the front-end rather than working with programming. 

Ready to build your chatbot? Let’s go! 

Step 1: Get started and sign up. 

Start by going to our website and signing up by clicking on Get Started for Free. To create an account on the WideBot platform, you have to connect your account with your Facebook account. 

build-chatbot-guide

Once you’re done connecting to Facebook, click on “ Build new experience” to get started. 

build-chatbot-guide

Step 2: Choose how you’d like to start building your chatbot. 

We have two options for your convenience: you can either build your chatbot from scratch or choose a relevant template to get you started. 

build-chatbot-guide

Below you’ll find a comparison between both that’ll help you decide which to go for.

From scratch Template
Takes more time as you will cater for every single detail and you’ll start with a blank template.

 

Building your bot from scratch ensures an even more unique experience for your users and is the best option if your industry is not included in the templates. 

Takes less time because it’s already ready and you just have to customize it to fit your needs.

 Templates are industry-based so you can pick the template that works best for your business and start working from there. 

 

Read more about templates: Introducing Templates.

 

For a clearer example, below is what starting a bot from scratch looks like: 

build-chatbot-guide

And this is what starting a bot from a ready-made template is like: 

build-chatbot-guide

Here, we are using the E-commerce template. As you can see, all flows are ready-made with simple variables that you can change to customize your bot to be ready within minutes. 

Step 3: Set your bot up 

First things first; name your bot and choose the page it’s meant to be associated with. You can click on “Playground” to skip this step, but you have to do it, either way, to be able to launch your bot.

build-chatbot-guide

If you cannot find your page, try renewing your Facebook. Note that you need to be an admin on a page in order to be able to connect it to a chatbot. 

You will then be asked to write the welcome message, which is the first message your user will see before interacting with the bot. Afterwards, you’re all set to start building your bot.

More about the platform features

Before we dig deeper into the building process, let’s take a moment and focus on the features we have and how you can use them to build your bot. Below are some of the most important features we have explained. 

Stand-alone features: 

Feature name Use-case How to Use
Broadcasting You can use this feature to send unified messages to your some of or all of your audience. You can also schedule these broadcasting messages to be sent on a specific time and date or repeated. Not just that, you can actually track your messages’ performance! Just click on Create New Broadcast, choose its name and type, choose the audience then time and you’re good to go!
Train You can use this feature to train your bot to respond to specific words said by the user when typing outside of the flow. For example, you set a scenario for the word “hello” and its derivatives so when the user sends it, it directs him to a specific flow.  Just click on Add New Scenario, write the user text and how the bot’s response will be et voila!

 

Features inside Settings

Feature name Use-case How to use
Team Collaboration Add your team members and work on the bot together Go to settings, scroll over to Bot Team, click on Assign a New Admin, copy the link, and send it to them within 24 hours. Each link is made for one person, and the link will direct them to create an account first then to the invitation. 

 

Features inside Playground

Feature name Use-case How to use
Handover Use this feature to transfer the conversation from the bot to your team and back when needed. Check our handover documentation for the full guide on how to set up the feature through our platform and through Facebook settings.
User Input Use this to receive input from the user and save it to an attribute. Just click User Input, choose the attribute and its condition and you’re good to go!
Go to Flow This feature can be used to redirect the user to a specific flow. Click on Go To Flow, and choose the flow and add any filters if you’d like and that’s it!
JSON API This feature is more on an advanced, technical side. You can use this feature to add integrations to your flow. As this requires deeper technical knowledge and setup, you can read all about it in our integration and JSON API guides.

 

Step 4: Set up your flows

Before we get started, we should define some terms you’ll come across a lot while using our platform: 

Flow A group of messages. Your bot is basically made up of different flows that connect to each other.
Playground The area where you use drag-and-drop to build your bot.
User Attribute A variable you insert and it collects data during the conversation. For example, if your flow says: “Hello, {{first-name}}” and the user’s first name is stated as Ahmed, the bot’s message will instead automatically be: “Hello, Ahmed”
Persistent Menu The menu below the chat with the bot whose location doesn’t change. You should always include essential options in this menu for a better experience for your users.
Quick Reply A quick reply is a button that leads to a flow. The difference between a quick reply and a button is that you can add an infinite number of quick replies and the bot can save your users’ quick reply choices as an attribute for later use.
Button A button leads to a flow, but it is only limited to 3 buttons per message and is only meant to direct the conversation.
Delay Delays make the bot respond later than the usual immediate response. This makes the conversation feel more human and controlled.

 

Time to start building! 

build-chatbot-guide

So once you’re done setting up the bot, you can start building your bot through Playground. Through the section highlighted in blue, you can add folders and organize your chatbot. You can add flows when adding folders or quickly when you need to while setting quick replies and buttons. 

You can start adding messages for the flow using the section highlighted in orange. These messages could be text, visuals, or a feature from the ones in the features section above. 

You can add quick replies and buttons from the arrows in blue and orange depending on your needs whether you need that button just to direct the conversation or you’d like to use the data the user chooses. 

You can add flows as you go and as you need to. 

Below is an example built from scratch for an e-commerce seller.

build-chatbot-guide

It can be as simple as you need it to be! Just add what you need to automate and you’re good to go.

Step 5: Test and publish! 

Once you’ve built the bot you want, click on the test button to get redirected to Messenger to test your bot first-hand. Finally, Tweak and edit until you’re completely satisfied with your bot experience! If you’ve connected your page at the beginning, you don’t need to do anything else except publish the page if you already haven’t. 

If you haven’t connected to a page, you’ll need to connect to be able to launch your bot.

Post-building step: Analyze

You can track how your bot is performing through the Analytics tab that simply shows you which users are reachable and which have blocked your bot. 

build-chatbot-guide

Moreover, you can always track your bot’s performance by analyzing your messages. The messages completely handled by the bot are automatically moved to the Done folder in your page inbox, and you can review the messages to analyze if there are dead ends in the conversations or places where people get stuck or confused, and you can then edit your bot to enhance the experience and so on. 

Ready? Go!

And that concludes our step-by-step guide for you to build your chatbot on WideBot platform. Now that you know everything in detail, you have no reason to wait any longer. 

Get started for free

How to Grow and Engage Your Audience With a Chatbot

Chatbots started getting really popular in 2016, and they haven’t stopped growing since then It’s honestly no shocker; chatbots have an increasingly high potential that can boost any business to a new level. 

It’s not just business loving chatbots; customers love the convenience often brought by chatbot so much that there will be using chatbots even more than you think. 

chatbots-customer-service

While a lot of people may think chatbots are just a phase in technology, the chatbot market size is projected to grow from $2.6 billion in 2019 to $9.4 billion by 2024 at a compound annual growth rate (CAGR) of 29.7%. 

That’s a lot of growth that you would most certainly love to be a part of!  Aside from the industry itself being an ever-growing industry, chatbots can help your business grow in endless ways. 

Chatbots and Businesses 

Chatbots are a huge help to businesses, they can take a business’ experience to a whole new level on their own.

You might wonder why a chatbot would be useful for your company, especially if you’ve never considered it. Here’s why: 

chatbots-availability

Other than its availability, It is so easy to interact with a chatbot because it’s available right where you at. So if a customer wants to reach out to you, they would open your Facebook page and instantly interact with your chatbot from the comfort of their own Messenger app or site. It’s that convenience that makes chatbots a success. 

To add to this beautiful mix of chatbot benefits, the flows inside chatbots are made to naturally flow in the conversation yet remain as organized as you want them to be. You can easily make sure the conversation goes the way you want it to. 

With the why in mind, here’s the how it results in: 

  1. Your customers will LOVE you, and there is only so much you can do when you give your customers a good customer experience: having a good relationship with your customers makes them remain your customers, makes them satisfied with your services, and even makes them loyal enough to promote your business for you.
  2. Your chatbots can enhance your sales in more ways than you can imagine. A chatbot can carry on the entire sales cycle on its own, it can promote your products, recommend relevant ones, and even sell them in the swiftest, easiest way possible. Your customers will love being able to buy from you at any time without having to go through phone calls and all.

Read more: The Complete Chatbot Take On Customer Relationship

Chatbots and Customers

chatbots-cs-agents

We mentioned that chatbots can improve your relationship with your customers and how they can help you retain, entertain, and satisfy them, but how exactly does it do that? 

Let’s dig deeper here. Through chatbots’ instant responses and conversational flows, they foster engagement between the customer and the chatbot. In fact, a lot of customers might come back just to engage with the chatbot because they find it fun. Other people get super curious and decide to converse with a chatbot for the sake of having tried it, but most of the time they do end up loving it. 

Engagement is just the tip of the iceberg here. Chatbots can be configured to make every single customer feel heard and special; they can personalize every customer’s conversation like it’s tailor-made for them while responding to every other customer at the same time. We could never do that. 

The best bit about chatbots is the improvement in the quality of the service provided to the customers. Let me ask, have you ever called your bank’s customer support, waited on hold for over 30 minutes, then gave up and hung up totally dissatisfied? Chatbots, they just… simply don’t do that. They respond instantly, work on your issue on the spot, and hand the conversation over when they need to. A chatbot experience is much more convenient and satisfying.  

You can always depend on chatbots with customer support; in fact, chatbots can already solve 80% of customer queries, leaving only 20% of complex queries for human agents to focus on.

The thing about chatbots and customer service is that it’s not just a convenience to the customers; as a matter of fact, chatbots do help customer support agents.

Chatbots and Sales

chatbots-and-sales

Not only do chatbots help with the entire process of selling, but customers are actually more open to using chatbots than you think. 47% of people would buy through social media platforms, and 40% of people of all ages would actually prefer to use a chatbot online. According to surveys, people love how easy it is to use a chatbot to buy things!

Chatbots and Growth

There are several ways you can make your audience grow even bigger with an audience, such as several plugins that make your chatbot more reachable, and simple hacks that make your chatbot pop. You can check them out here!

The growth a chatbot is capable of: a case study

In 2016, The Wall Street Journal launched a chatbot on both Facebook Messenger and Amazon Alexa. The WSJ Messenger bot has acquired over 130k daily active users within the first 14 months of creation with 70% of those being daily users later on! 

Chatbots can and will do wonders for your business. Just build one, sit back, and watch the results come to you.

Get started for free

whatsapp-bot-guide

How To Build Your WhatsApp Bot

ICYMI: WhatsApp bots are all the hype now, which makes a lot of sense since it is one of the most used messaging apps in the world, and it’s quite understandable why you would be interested in building one. 

If you’re not convinced yet, here’s a recap of why you should build a WhatsApp bot: 

why-whatsapp-bot

Read Why Your Business Needs A WhatsApp Bot

Now that you’re interested, read on for your simple guide to build a WhatsApp bot through WideBot’s platform. 

How to build a WhatsApp bot through the WideBot platform

 

What you will need:

  • ID for a verified Facebook Business account. (Learn how you can verify your business here)
  • A WhatsApp Business number/account (you cannot create a WhatsApp bot on a personal number, it has to be a Business number.)

The steps: 

1. Fill our form

First things first, notify us through this form with all of your chatbot needs and contact information so that we could know you a little bit better.

Fill form

2. Schedule a call with us 

Once you fill the form, we will contact you to schedule a quick call. This will help us understand your needs better and how we can help you and your business thrive.

3. Set up your payment method. 

You will need to set up your payment method before we can start working on sending your WhatsApp API request; however, you will not be charged one penny until your number starts working as a WhatsApp Business number. 

This step also includes signing a contract that explains the process thoroughly and guarantees your rights.

4. Wait until your request is validated.

In order to provide you with your WhatsApp solution, we have to review your request for it and make sure it matches Facebook policies before we can proceed, and based on several factors, your request may or may not be accepted. 

Your request can be rejected for various reasons, some of which could be related to your name or your number; however, nothing we can’t fix. If your request is rejected, we will inform you and work with you on resolving it and then getting it accepted.

After your request is accepted, the next step will be verification.

5. Verification

Once your number is verified through SMS, you should know that it will only be available through WideBot’s API. 

Note: If you try to connect your WhatsApp Business number to another program or API, you will immediately lose access to your number and will not be able to answer messages through the number again nor connect it to another app. 

6. Build your bot as you normally would (or simply connect it)

If you have already built your chatbot, you can simply connect it to WhatsApp. 

If you haven’t yet, go on our platform and start building your chatbot. Our platform uses a simple drag-and-drop interface that will make your chatbot building experience easier than ever. You will connect your chatbot to your business’ Facebook page. 

7. Connect your bot to the WhatsApp number

Once you’re done building your chatbot, get back to us and provide us with your Bot ID, which you can find in the URL once you click on the bot as per the screenshot below.

We will link your chatbot to the WhatsApp number. We’re working on making the connection as simple as clicking on a button.

8. Ta-Da!

hello-whatsapp

Once the chatbot you build is linked to the WhatsApp number, it will automatically be working on both Messenger and WhatsApp. 

If you want your chatbot to work for WhatsApp only, you can clone your bot and create it for WhatsApp only. 

Connecting with your customers through the app they use the most has never been easier.

 Start building your WhatsApp bot now!

 

Introducing: Chatbot Templates

When time is money, it becomes more efficient to utilize every existing resource in order to get a headstart instead of starting from ground zero.

WideBot understands how important it is for business owners to streamline operations and work methodologies; that is why we offer a wide range of chatbot templates that suit business of all types and industries. In no time, your chatbot can be up and running, eliminating any extra work you might have to do.

What are chatbot templates?

A chatbot template is your almost-chatbot. Everything is already crafted for you by our product team after having carefully studied the best flows and messaging for each industry. All you would have to do is personalize the existing content to match your brand identity – in terms of relevant text, images and links to your business.

Why should you use chatbot templates?

• Saves time, bot ready instantly

Instead of starting from scratch, using a preexisting template will help you build your bot in just a few minutes so that you can operate more efficiently. The faster your chatbot is ready, the faster your business can engage and interact with your customers.

• A chatbot that’s suitable for your industry

Templates are created by experts who communicated with hundreds of clients from different industries to understand the needs of businesses and how each’s audience reacts and responds. That way, each template perfectly suits each industry – the sequences and flows of the chatbot are very similar to how the human support responds.

WideBot Templates

Whether you need a chatbot for your ecommerce business, NGO, healthcare facility, university, food ordering service, for lead generation purposes or even more, there is a suitable template for any industry that you are operating in.

When building your own chatbot on WideBot’s platform, you have the option to either start from scratch by creating a new bot, or to choose one of the various templates available so that you could get started right away.

A snippet of WideBot’s selection of templates

Once you sign up for free on our website, you will be directed to a dashboard that displays all the different chatbot templates available that you can choose from.

First step in creating your chatbot is entering its info

You can preview the templates first, then choose which one you’re going to use for your business. All you have to do next is come up with a name for your bot and the welcome message that your audience is going to be greeted with…and you’re good to go!

Before publishing your chatbot, you can edit the existing flows, add new broadcast messages or train your bot to recognize certain keywords. Once you’re ready, you can start testing your chatbot on Messenger to try the experience for yourself before pushing it to your audience.

Your bot is now live and responding to every prospect or customer interacting with your page!

Set? Go.

It’s time you try out the templates for yourself, and build your chatbot within minutes.

Happy bot-building!

واتساب

Why Your Business Needs A WhatsApp Bot

Most people depend on WhatsApp as their main messaging app; in fact, as of 2020, over 2 billion people use it every day: it’s the most downloaded messaging app in the world and the second most used application after Facebook with 2.45B users. That’s a lot of potential for one app!

Which is why WhatsApp took the step to grow their platform to include businesses when they launched WhatsApp Business a little over two years ago. 

More on WhatsApp Business

WhatsApp Business is basically how WhatsApp decided to embrace and empower businesses by giving them their own special edition.

Through WhatsApp Business, you can create a catalog of your business’ products, provide easily-accessible customer support to your customers, create a business profile for your business to be more visible, and much more. 

WhatsApp Business seems to be doing great: 5 million businesses are already actively using it. 

Why You Should Use WhatsApp Business For Your Business

This all sounds great, but why should you even bother using WhatsApp Business for your business? Aren’t all the channels you already have, whatever they are, more than enough? 

The answer, my friend, is potential. WhatsApp is the most used messaging app in the world with 2 billion daily users in 180 countries; it’s the perfect place to be for your customers.

On an even more specific range, WhatsApp is big in the MENA region. According to Northwestern University, 90% of internet users in the Middle East use WhatsApp for communication. 

WhatsApp Business’ product manager put it in the simplest way possible: 

“Customers today don’t want to call or email a business – they want to send a message. And since customers are on WhatsApp, businesses need to be too.”

– Mitu Singh

Using WhatsApp for your business is like putting your employees in your customer’s living room; you’re meeting them where they are mostly spending their time. The moment they need you, they’ll instantly find you, and that’s what customers love most. 

According to Facebook IQ, out of nine modes of communication, messaging businesses are people’s second preference. In other words, if your customers have the opportunity to just directly message you, believe me, they will, and that’s where your WhatsApp Business presence comes in very handy. 

In addition, the application comes packed with features that give both you and your customers an optimal experience. You can: 

  • Create a business profile that includes all your important information including a product catalog, for example
  • Use customer labels to easily filter your customer for your convenience
  • Create quick replies to further automate your experience
  • Equip your account with automated messages such as an away or greeting message 
  • Track your customers’ activity with you 

Moreover, you can greatly customize your experience with the WhatsApp Business API, which allows you to add new features to your account that can revolutionize your experience; however, there’s a long process to follow in order to be able to use it. You can read more here.

You can make your business’ presence on WhatsApp even stronger when you equip your WhatsApp Business account with an efficient chatbot. 

The next step: your WhatsApp bot

A chatbot is the best way to conveniently automate your conversations with your customers; it’s as simple as a question sent and instantly answered. 

As your business grows, who can keep up with replying to every customer perfectly and on time each time? Your chatbot. 

Simply put, building a WhatsApp bot makes sure you support your customers in the best way possible; you’re always one message away on their favorite platform. 

It improves the way you communicate and engage with your customers with an enhanced process; instant replies can do wonders, believe me. 

Customers love a business they can interact whenever they need to; they love their needs instantly met, and don’t forget: there is nothing customers love more than personalization, and that’s what bots can do best. 

Good customer support, personalization, and engagement are the way to every customer’s heart, so the simplest answer is this: build a WhatsApp bot to give your customers the experience they will love and deserve. 

How can you build a WhatsApp bot? 

We can go on and on about how exactly you can build a WhatsApp and turn this super technical (strong reference to the WhatsApp Business API and how complex it is), or we can skip the complication and tell you the easy way to build one is to just message us and let us handle it. 

We’re one of the few platforms globally where you can build an efficient WhatsApp bot, one of the even fewer platforms with Artificial Intelligence technologies and the ability to have the same bot for both Messenger and WhatsApp, and the only ones that support for both English and Arabic with its various dialects. 

Step up your business game and contact us now to get your WhatsApp bot.

New Features ⚡️:️ Take more control of your bot!

As 2020 kicks off, we are proud to announce going live with new features and updates to our platform that will work on making your life even easier. 


Our latest release of updates to the current features guarantees your experience with WideBot becomes smarter, faster, easier, more efficient, more organized, and puts you even more in control of your bot. 

Read on to find out what we have in store and how you can make the most out of it. 

What’s New

New Pricing Plans

Instead of five plans to choose from, we now only have two plans: Free and Pro, and they both come more packed with perks than the initial pricing plans. 

Initially, we had five plans that were account-based: you pay the subscription for the entire account. 

Our new pricing plans are quite different. For starters, the plans are not account-based anymore. Now, your payment is per bot. In other words, you can have different plans for different bots where not all bots share the same features.

The Free plan provides you with everything you need instantly. With our Free package, you can send unlimited messages and broadcasts to your users with a minor limitation of 2000 users and a branding watermark. 

The Pro plan, on the other hand, has the same perks the Free plan has, in addition to unlimited users and the ability to remove the WideBot branding watermark. 

Handover

Our newest feature just yet! Simply put, handover is programming the bot to switch the conversation to be handled by another application. This application could be an integration, such as Zendesk, or a CRM tool, or a social media management tool, or even a human. 

You get to decide when the conversation gets switched, and you also get to choose how the conversation returns to being handled by the bot, which is by using either a keyword, a button, or a specific timeout. 

The Handover feature is exceptionally useful when, for example, a conversation goes wrong with your customer and you want to make sure you don’t lose them, so the conversation is switched to you for you to handle it.

Another example is when you want the bot to handle the conversation to a certain point and then switch it to a salesperson or an integrated tool to close off the sale. 

You can add a handover command to your bot through the platform by clicking on this symbol and choosing which application is your primary application and which is your secondary application. Then, you’ll choose what makes the conversation return to the bot. 

Team Collaboration

A new release set out to make managing your bot even easier; you can now easily invite other admins to work on your bot with you. Just go to your Bot Settings, scroll down, and you’ll find your name listed as “Owner”. Below that, you an “Assign a New Admin” button. This will generate a link you can share with your team members to join the bot.  

Pay attention, though! The link does not create an account for your admin, so when you send the link, this will redirect the person to our website where they’ll first create an account then they’ll be automatically an admin at your bot. 

What’s Updated

Faster Broadcasting

The broadcasting feature is now faster than ever, with improved performance especially with Update broadcasts. 

Train Your Bot In Categories

The Train feature has become more organizable for your comfort. You can now tag your scenarios and, accordingly, categorize and instantly filter them as you may please. 

More Flexible JSON API Integrations 

The JSON API integrations are now more flexible where you have two new options: to create an API Response or to create a Callback Request. 

You can read more in-depth about the JSON API here. 

You can read more about each feature in our documentation, or you can give it all a try for yourself now for free! Building a chatbot is a good step to take to improve your customer service, relationship, and overall experience.